Book cover - We Are All Weird - Author Seth Godin

We Are All Weird

Author Seth Godin

  • Release Date: 2015-09-15
  • Genre: Marketing & Sales

We Are All Weird Summary


We Are All Weird - World of Warcrafters, LARPers, Settlers of Catan? Weird.

Beliebers, Swifties, Directioners? Weirder.

Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.

Mets fans, Yankees fans, Bears fans? Definitely weird.

Face it. We’re all weird.

So why are companies still trying to build products for the masses?

Why are we still acting like the masses even exist?

Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.

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